Jeni Iannetta
Head Judge
Founder of Bad Girl Bakery and head judge leading the panel for the inaugural World Shortbread Championships.
Artisan baking, food journalism, publishing and commercial bakery production on one panel — and a compere to keep the day moving.
Judging is blind. The panel sees biscuits, not names.
Head Judge
Founder of Bad Girl Bakery and head judge leading the panel for the inaugural World Shortbread Championships.
Judge
Former Great British Bake Off contestant turned cook, presenter and content creator, known for an approachable, flavour-led style. She shares recipes and food inspiration through demonstrations, workshops and social media.
Judge
Content Director (Food & Lifestyle) at content marketing agency 7C3 and Editor of the multi-award-winning Sainsbury's magazine. Her career spans food journalism, cookbook editing, publishing and brand content.
Judge
Sales and Marketing Director at Carr's Flour Mills, with more than 50 years in the baking industry. He has served as Lead Judge for the Scottish Baker of the Year competition and played a key role in the World Championship Scotch Pie Awards.
Compere
Professional chef, food writer and broadcaster, hosting the inaugural World Shortbread Championships.